Design The directory is a handy sized (150mm x 150mm) sized, very high quality and eligantly designed 36 page booklet with no adverts on the front or back covers. This means that people will be much more likely to keep it and use the products and services promoted within. See example directory…
Audience The directory will be delivered to 10,000 homes in your local area. These homes will have been specifically identified using our unique consumer profiling system to ensure that they are most likely to value the directory and use the services of the businesses who are promoted in it. Read More…
Distribution The directory will be distributed by one of the most reliable and professional distribution companies in the country. This will ensure that the directory will actually be delivered on its own to the 10,000 targeted homes. Every business who is promoted in the directory will receive a map showing the areas distributed to, along with a report detailing any houses where it could not be delivered. Read more…
Membership Every directory will contain the M8Directory Membership Card. This is a uniquely numbered plastic credit-card-sized card that people will use to access the unique offers made by the suppliers to the M8Directory community. This will encourage people to buy from you rather than your competitors. Read more…
Exclusivity Only one business from any particular sector will be able to advertise in the directory. By placing an advert you are effectively freezing out your competitors.
Genuine Offer To become a supplier to the M8Directory community, you will need to make a genuine offer that is exclusive to members and can only be accessed by people who have the M8Directory membership card. Not only does this make your offer more appealing to your potential customers, it also makes it easy for you to track response rates and, therefore, return on your investment.
Regular Publication The directory will be published every quarter so you can amend your offer on a regular basis. This also means that your brand will become more and more recognised by the people who receive the directory as you will have effectively frozen out your competitors as long as you remain a supplier.
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To receive more information on how the M8Directory can work for your business, click here.
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