M8Directory

People will choose to buy from businesses who offer a reward or discount as opposed to
those who don’t. The problem is that so many businesses using special offers and discounts in their marketing these days that people are almost becoming immune to them.

Our research has shown that people tend to value tangible ways to access discounts and/or rewards. For example, people will keep reward cards for coffee shops to have them stamped to get a fee coffee.

It is for this reason that the M8Directory comes with a Membership Card. This is a uniquely numbered plastic credit-card-sized card that people will use to access your unique offers.

This will encourage people to buy from you rather than your competitors more than traditional special offers and discounts.

How does the Membership Card work?

When people receive their Membership Card, they will be encouraged to validate it. This can
be done on-line or by telephone. Once validated, they will be issued with a validation code which will be written on the back of the card.

It is important that your offer is exclusive to members of the M8 Community so you should ensure that they have a validated Membership Card before honouring your offer.

Remember that any member of the M8 Community can become a customer of your business – they don’t have to live in your local area. By becoming a supplier to the M8 Community you are potentially promoting your business to a much larger audience.